Split Flap
A mechanical station departure board whose flaps clatter through letters before spelling your launch.
Launch and announcement style built on a split-flap (Solari) departure board. A black housing holds rows of individual flap cells with a hairline split; each character flips through the letters before it on the drum, its top half folding down in 3D, staggered across the board. Columns read TIME / DESTINATION / PLAT / STATUS in amber, destinations are playful metaphors, one status glows green and BOARDING blinks, a station clock ticks, the top train departs and the rows shuffle up, and finally the whole board re-flips from the centre out to spell the product name and tagline.
With Frame Jam installed, press Use this style in the local gallery, or just ask your agent:
Make a video with the Frame Jam style "split-flap" and open it for review.Palette
Type
- Display
- Barlow Condensed 500, 600, 700Flap characters 600 at 64px centred in 48×80px cells on a 53px pitch; board title 700 at 64px; column heads and labels 22–26px tracked 0.2em
- Body
- Barlow Condensed 600Amber ticker strip 32px tracked 0.16em, scrolling at 140px/s
Motion
- Flip
- linear halves: top flap rotateX 0→-90°, then bottom flap 90→0°, 0.065s per character
- HousingIn
- power3.out
- Drift
- sine.inOut
- ClockMinute
- jump with a damped overshoot
- Average shot
- 2.6s
Three board states in 8s: departures at 0.5s, rows shuffle at 3.7s, product reveal at 5.6s. Each re-flip takes ~1.2s of clatter, then the board holds while the clock, ticker and blinking status keep it alive.
Transitions and text
- no cuts: the board itself is the transition, re-flipping row by row
- departure: the top row leaves and every row re-flips to the next row's content
- finale re-flip staggers outward from the centre column
- each cell flips through 3–8 preceding drum characters (deterministic per cell) before landing
- phase stagger: 0.014–0.016s per column + 0.09–0.1s per row; finale 0.022s per column from centre
- BOARDING blinks at 1.2Hz once its flaps settle; ON TIME is green, CANCELLED dimmed
- station clock second hand sweeps, minute hand jumps on the minute
Style guide your agent follows
- Every character lives in its own 48×80px flap cell (#1c1c1e top, darker bottom, 5px radius) with a 2px black split line and tiny hinge pins; cells sit on a 53px pitch inside a #0a0a0a housing with a #26282b bezel. Never use LED dots or glowing pixels.
- Flip by rendering from time: top half (old char) rotates 0→-90° from its bottom edge, then the bottom half (new char) rotates 90→0° from its top edge, 0.065s per character, with perspective ~340px. Drive it from one timeline proxy's onUpdate so every frame is seekable.
- Characters walk the drum (" A–Z 0–9 : . - ·"), passing 3–8 letters before the target; pick the count from the cell index, never Math.random().
- Layout rows as TIME (amber) / DESTINATION / PLAT / STATUS with blank cells as column gutters. Destinations are metaphors (SHIPPED, INBOX ZERO, CODE REVIEW). Only statuses get colour: ON TIME #3ddc84, BOARDING amber blinking, CANCELLED dimmed.
- Keep the board alive between flips: clock second hand sweeping, minute hand jumping with a small overshoot, an amber ticker scrolling at ~140px/s.
- End by re-flipping the whole board from the centre out: product name in white, tagline in amber, URL line in green; fade the column heads to 20%.



